/* ==================== LAYOUT ==================== */
.site-nav {
  position: sticky;
  top: 0;
  z-index: 100;
  background: rgba(10, 10, 15, 0.92);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--border);
  padding: 0 24px;
}
.nav-inner {
  max-width: 1400px;
  margin: 0 auto;
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 56px;
}
.nav-logo {
  font-family: var(--font-display);
  font-size: 1.1rem;
  font-weight: 700;
  color: var(--fg);
  text-decoration: none;
}
.nav-links { display: flex; gap: 24px; }
.nav-link {
  color: var(--fg-muted);
  text-decoration: none;
  font-size: 0.9rem;
  transition: color 0.15s;
}
.nav-link:hover { color: var(--fg); }

.dash-main {
  max-width: 1400px;
  margin: 0 auto;
  padding: 32px 24px 80px;
}

/* ==================== HEADER ==================== */
.dash-header { margin-bottom: 32px; }
.dash-header-inner {
  display: flex;
  align-items: flex-start;
  justify-content: space-between;
  gap: 16px;
  flex-wrap: wrap;
}
.dash-title {
  font-family: var(--font-display);
  font-size: clamp(1.5rem, 3vw, 2.25rem);
  font-weight: 700;
  margin-bottom: 4px;
}
.dash-subtitle { color: var(--fg-muted); font-size: 0.9rem; }
.dash-header-actions { display: flex; gap: 12px; flex-wrap: wrap; align-items: center; }

/* ==================== BUTTONS ==================== */
.btn-primary {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 10px 20px;
  background: var(--accent);
  color: #0a0a0f;
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 0.85rem;
  border: none;
  border-radius: var(--radius);
  cursor: pointer;
  text-decoration: none;
  transition: opacity 0.15s, transform 0.1s;
}
.btn-primary:hover { opacity: 0.9; transform: translateY(-1px); }
.btn-primary:disabled { opacity: 0.5; cursor: not-allowed; transform: none; }

.btn-secondary {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  padding: 10px 20px;
  background: var(--bg-card);
  color: var(--fg);
  font-family: var(--font-display);
  font-weight: 600;
  font-size: 0.85rem;
  border: 1px solid var(--border);
  border-radius: var(--radius);
  cursor: pointer;
  text-decoration: none;
  transition: border-color 0.15s, background 0.15s;
}
.btn-secondary:hover { border-color: var(--accent); background: var(--bg-card-hover); }
.btn-secondary:disabled { opacity: 0.5; cursor: not-allowed; }

.btn-small {
  padding: 6px 14px;
  background: var(--accent);
  color: #0a0a0f;
  font-size: 0.8rem;
  font-weight: 600;
  border: none;
  border-radius: 8px;
  cursor: pointer;
}

/* ==================== KPI CARDS ==================== */
.kpi-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(200px, 1fr));
  gap: 16px;
  margin-bottom: 40px;
}
.kpi-card {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 24px;
  display: flex;
  flex-direction: column;
  gap: 4px;
}
.kpi-highlight { border-color: rgba(74, 222, 128, 0.3); }
.kpi-label { font-size: 0.75rem; color: var(--fg-muted); font-weight: 500; text-transform: uppercase; letter-spacing: 0.08em; }
.kpi-value { font-family: var(--font-display); font-size: 2rem; font-weight: 700; color: var(--fg); }
.kpi-value.accent { color: var(--accent); }
.kpi-sub { font-size: 0.75rem; color: var(--fg-dim); }

/* ==================== TABLE ==================== */
.table-section { margin-bottom: 56px; }
.table-header {
  display: flex;
  align-items: center;
  justify-content: space-between;
  margin-bottom: 16px;
  gap: 12px;
  flex-wrap: wrap;
}
.section-title {
  font-family: var(--font-display);
  font-size: 1.25rem;
  font-weight: 600;
  display: flex;
  align-items: center;
  gap: 10px;
}
.badge {
  font-family: var(--font-body);
  font-size: 0.7rem;
  font-weight: 600;
  padding: 3px 10px;
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: 100px;
  color: var(--fg-muted);
  text-transform: uppercase;
  letter-spacing: 0.05em;
}
.accent-badge { border-color: rgba(74,222,128,0.4); color: var(--accent); background: var(--accent-dim); }

.filter-tabs { display: flex; gap: 8px; }
.tab {
  padding: 6px 16px;
  background: var(--bg-card);
  color: var(--fg-muted);
  border: 1px solid var(--border);
  border-radius: 100px;
  font-size: 0.8rem;
  cursor: pointer;
  transition: all 0.15s;
}
.tab:hover, .tab.active { border-color: var(--accent); color: var(--accent); background: var(--accent-dim); }

.table-wrap { overflow-x: auto; }
.product-table {
  width: 100%;
  border-collapse: collapse;
  font-size: 0.875rem;
}
.product-table th {
  text-align: left;
  padding: 10px 12px;
  color: var(--fg-muted);
  font-size: 0.72rem;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.06em;
  border-bottom: 1px solid var(--border);
  white-space: nowrap;
}
.product-table td {
  padding: 12px 12px;
  border-bottom: 1px solid rgba(255,255,255,0.04);
  vertical-align: middle;
}
.product-row:hover td { background: var(--bg-card); }
.rank-cell { color: var(--fg-dim); font-size: 0.8rem; font-weight: 600; width: 36px; }
.title-cell { max-width: 320px; }
.product-info { display: flex; align-items: center; gap: 10px; }
.product-thumb { width: 36px; height: 36px; object-fit: cover; border-radius: 6px; flex-shrink: 0; background: var(--bg-card); }
.product-link { color: var(--fg); text-decoration: none; line-height: 1.3; font-size: 0.82rem; }
.product-link:hover { color: var(--accent); }
.cat-cell { color: var(--fg-muted); font-size: 0.8rem; text-transform: capitalize; white-space: nowrap; }
.price-cell { font-weight: 600; white-space: nowrap; }
.margin-cell { font-weight: 700; white-space: nowrap; }
.margin-cell.high-margin { color: var(--accent); }
.margin-usd-cell { color: var(--fg-muted); white-space: nowrap; }
.score-cell { min-width: 120px; }
.score-bar-wrap { display: flex; align-items: center; gap: 8px; }
.score-num { font-size: 0.8rem; font-weight: 600; min-width: 36px; }
.score-bar { flex: 1; height: 4px; background: var(--bg-section); border-radius: 2px; overflow: hidden; }
.score-fill { height: 100%; background: var(--accent); border-radius: 2px; transition: width 0.5s; }

.type-badge {
  display: inline-block;
  padding: 3px 10px;
  border-radius: 100px;
  font-size: 0.72rem;
  font-weight: 600;
  white-space: nowrap;
}
.type-digital { background: var(--accent-dim); color: var(--accent); border: 1px solid rgba(74,222,128,0.3); }
.type-physical { background: rgba(56,189,248,0.1); color: var(--accent-2); border: 1px solid rgba(56,189,248,0.2); }

.ad-chip {
  display: inline-block;
  padding: 3px 10px;
  border-radius: 100px;
  font-size: 0.7rem;
  font-weight: 600;
  border: 1px solid var(--border);
  color: var(--fg-dim);
  text-decoration: none;
  white-space: nowrap;
}
.ad-chip.ad-ready { border-color: rgba(74,222,128,0.4); color: var(--accent); background: var(--accent-dim); }

/* ==================== WINNERS GRID ==================== */
.winners-section { margin-bottom: 56px; }
.section-sub { color: var(--fg-muted); font-size: 0.875rem; margin-top: 4px; margin-bottom: 24px; }
.winners-grid {
  display: grid;
  grid-template-columns: repeat(auto-fill, minmax(280px, 1fr));
  gap: 16px;
}
.winner-card {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  padding: 20px;
  position: relative;
  transition: border-color 0.15s, background 0.15s;
}
.winner-card:hover { border-color: rgba(74,222,128,0.3); background: var(--bg-card-hover); }
.winner-rank {
  position: absolute;
  top: 16px;
  right: 16px;
  font-family: var(--font-display);
  font-weight: 700;
  font-size: 0.8rem;
  color: var(--accent);
}
.winner-img {
  width: 56px;
  height: 56px;
  object-fit: cover;
  border-radius: 8px;
  margin-bottom: 12px;
  background: var(--bg-section);
}
.winner-cat { font-size: 0.7rem; text-transform: capitalize; color: var(--fg-dim); font-weight: 600; text-transform: uppercase; letter-spacing: 0.06em; }
.winner-title { font-size: 0.875rem; font-weight: 600; margin: 6px 0 12px; line-height: 1.3; }
.winner-title a { color: var(--fg); text-decoration: none; }
.winner-title a:hover { color: var(--accent); }
.winner-metrics { display: flex; gap: 16px; margin-bottom: 12px; }
.metric { display: flex; flex-direction: column; gap: 2px; }
.metric-val { font-family: var(--font-display); font-size: 1rem; font-weight: 700; }
.metric-val.accent { color: var(--accent); }
.metric-lbl { font-size: 0.68rem; color: var(--fg-dim); text-transform: uppercase; }
.ad-preview { background: var(--bg-section); border-radius: 8px; padding: 10px 12px; margin-top: 8px; }
.ad-hl { font-size: 0.8rem; font-style: italic; color: var(--fg-muted); margin-bottom: 4px; }
.ad-see-link { font-size: 0.75rem; color: var(--accent); text-decoration: none; }

/* ==================== AD PLAN PAGE ==================== */
.strategy-box {
  background: var(--bg-card);
  border: 1px solid rgba(74,222,128,0.2);
  border-radius: var(--radius);
  padding: 24px;
  margin-bottom: 32px;
}
.strategy-header { display: flex; align-items: flex-start; gap: 16px; margin-bottom: 20px; }
.strategy-icon { font-size: 2rem; flex-shrink: 0; }
.strategy-title { font-family: var(--font-display); font-size: 1.1rem; font-weight: 600; margin-bottom: 4px; }
.strategy-sub { color: var(--fg-muted); font-size: 0.875rem; line-height: 1.5; }
.strategy-metrics { display: flex; gap: 32px; flex-wrap: wrap; }
.smetric { display: flex; flex-direction: column; gap: 2px; }
.smetric-val { font-family: var(--font-display); font-size: 1.5rem; font-weight: 700; }
.smetric-val.accent { color: var(--accent); }
.smetric-lbl { font-size: 0.72rem; color: var(--fg-muted); text-transform: uppercase; letter-spacing: 0.06em; }

.ad-cards { display: flex; flex-direction: column; gap: 24px; }
.ad-card {
  background: var(--bg-card);
  border: 1px solid var(--border);
  border-radius: var(--radius);
  overflow: hidden;
  transition: border-color 0.15s;
}
.ad-card:hover { border-color: rgba(74,222,128,0.25); }
.ad-card-header {
  display: flex;
  align-items: center;
  gap: 16px;
  padding: 12px 20px;
  background: var(--bg-section);
  border-bottom: 1px solid var(--border);
}
.ad-rank { font-family: var(--font-display); font-size: 0.8rem; font-weight: 700; color: var(--accent); }
.ad-type-label { font-size: 0.75rem; color: var(--fg-muted); text-transform: capitalize; }
.ad-margin-label { margin-left: auto; font-family: var(--font-display); font-size: 0.85rem; font-weight: 600; color: var(--accent); }
.ad-card-body { padding: 24px; }

.ad-product-info { display: flex; align-items: flex-start; gap: 16px; margin-bottom: 24px; }
.ad-product-img { width: 64px; height: 64px; object-fit: cover; border-radius: 8px; flex-shrink: 0; }
.ad-product-title { font-family: var(--font-display); font-size: 1rem; font-weight: 600; margin-bottom: 8px; }
.ad-price-row { display: flex; align-items: center; gap: 12px; flex-wrap: wrap; }
.ad-price { font-size: 1rem; font-weight: 700; }
.ad-margin-pct { font-size: 0.8rem; color: var(--fg-muted); }
.ad-view-link { font-size: 0.8rem; color: var(--accent); text-decoration: none; }

.ad-copy-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 24px; margin-bottom: 16px; }
@media (max-width: 700px) { .ad-copy-grid { grid-template-columns: 1fr; } }
.ad-section-label { font-size: 0.8rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.08em; color: var(--fg-muted); margin-bottom: 12px; }

.ad-copy-box, .targeting-box {
  background: var(--bg-section);
  border: 1px solid var(--border);
  border-radius: 10px;
  padding: 16px;
}
.ad-field { margin-bottom: 14px; }
.ad-field:last-child { margin-bottom: 0; }
.ad-field label { display: block; font-size: 0.7rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.08em; color: var(--fg-dim); margin-bottom: 4px; }
.ad-headline-text { font-size: 1rem; font-weight: 600; color: var(--fg); line-height: 1.3; }
.ad-body-text { font-size: 0.875rem; color: var(--fg-muted); line-height: 1.5; }
.cta-preview { display: inline-block; padding: 6px 16px; background: var(--accent); color: #0a0a0f; font-weight: 700; font-size: 0.8rem; border-radius: 6px; }

.no-ad-box { background: var(--bg-section); border: 1px dashed var(--border); border-radius: 10px; padding: 24px; text-align: center; color: var(--fg-muted); font-size: 0.875rem; }
.no-ad-box p { margin-bottom: 12px; }

.targeting-platform { margin-bottom: 14px; }
.targeting-platform:last-child { margin-bottom: 0; }
.platform-badge { display: inline-block; padding: 2px 8px; border-radius: 4px; font-size: 0.7rem; font-weight: 700; margin-bottom: 6px; }
.platform-badge.facebook { background: #1877F2; color: white; }
.platform-badge.instagram { background: linear-gradient(135deg, #833ab4, #fd1d1d, #fcb045); color: white; }
.targeting-text { font-size: 0.82rem; color: var(--fg-muted); line-height: 1.4; }
.targeting-tags { display: flex; flex-wrap: wrap; gap: 6px; margin-top: 12px; }
.tag-chip { padding: 3px 10px; background: var(--bg-card-hover); border: 1px solid var(--border); border-radius: 100px; font-size: 0.72rem; color: var(--fg-muted); }

.budget-rec {
  display: flex;
  align-items: flex-start;
  gap: 8px;
  padding: 12px 16px;
  background: rgba(74,222,128,0.06);
  border: 1px solid rgba(74,222,128,0.15);
  border-radius: 8px;
  font-size: 0.8rem;
}
.budget-label { font-weight: 700; color: var(--accent); white-space: nowrap; }
.budget-text { color: var(--fg-muted); }

/* ==================== PRODUCT DETAIL ==================== */
.breadcrumb { display: flex; align-items: center; gap: 8px; font-size: 0.8rem; color: var(--fg-muted); margin-bottom: 24px; }
.breadcrumb a { color: var(--accent); text-decoration: none; }
.product-detail { display: grid; grid-template-columns: 240px 1fr; gap: 40px; }
@media (max-width: 700px) { .product-detail { grid-template-columns: 1fr; } }
.pd-left {}
.pd-img { width: 100%; border-radius: var(--radius); margin-bottom: 12px; }
.pd-badges { display: flex; flex-wrap: wrap; gap: 8px; }
.cat-badge { padding: 3px 10px; background: var(--bg-card); border: 1px solid var(--border); border-radius: 100px; font-size: 0.72rem; color: var(--fg-muted); text-transform: capitalize; }
.review-badge { padding: 3px 10px; background: var(--bg-card); border: 1px solid var(--border); border-radius: 100px; font-size: 0.72rem; color: var(--fg-muted); }
.pd-title { font-family: var(--font-display); font-size: 1.4rem; font-weight: 700; margin-bottom: 8px; line-height: 1.3; }
.pd-url { font-size: 0.8rem; color: var(--accent); text-decoration: none; display: block; margin-bottom: 24px; }
.pd-metrics-grid { display: grid; grid-template-columns: repeat(auto-fill, minmax(140px, 1fr)); gap: 12px; margin-bottom: 32px; }
.pd-metric { background: var(--bg-card); border: 1px solid var(--border); border-radius: 10px; padding: 14px; }
.pd-metric-label { display: block; font-size: 0.7rem; color: var(--fg-dim); text-transform: uppercase; letter-spacing: 0.06em; margin-bottom: 4px; }
.pd-metric-value { font-family: var(--font-display); font-size: 1.1rem; font-weight: 700; }
.pd-metric-value.accent { color: var(--accent); }
.pd-section-title { font-family: var(--font-display); font-size: 1.1rem; font-weight: 600; margin-bottom: 16px; }
.pd-ad-copy { background: var(--bg-card); border: 1px solid var(--border); border-radius: var(--radius); padding: 20px; margin-bottom: 16px; }
.pd-ad-field { margin-bottom: 16px; }
.pd-ad-field:last-child { margin-bottom: 0; }
.pd-ad-field label { display: block; font-size: 0.7rem; font-weight: 600; text-transform: uppercase; letter-spacing: 0.08em; color: var(--fg-dim); margin-bottom: 6px; }
.pd-ad-field p { font-size: 0.9rem; color: var(--fg-muted); line-height: 1.5; }
.pd-targeting { background: var(--bg-card); border: 1px solid var(--border); border-radius: var(--radius); padding: 16px; margin-bottom: 16px; font-size: 0.875rem; color: var(--fg-muted); line-height: 1.6; }
.pd-targeting h3 { font-size: 0.9rem; font-weight: 600; margin-bottom: 8px; color: var(--fg); }

/* ==================== EMPTY STATE ==================== */
.empty-state { text-align: center; padding: 80px 24px; color: var(--fg-muted); }
.empty-state h2 { font-family: var(--font-display); font-size: 1.5rem; margin-bottom: 12px; color: var(--fg); }
.empty-state p { margin-bottom: 24px; }
